Korean cosmetics maker opens foreigner-friendly store for K-pop loving tourists

By Heejin Kim

(Bloomberg)– Foreign tourists wishing to duplicate the appearances of their much-loved K-pop celebrities and South Korean stars have actually assisted stimulate a speedy increase in sales at cosmetics merchant CJ Olive Young Corp.

Revenue at the business’s 6 shops in the high-end Myeongdong buying area in main Seoul rose 840% until now this year from the initial 10 months of in 2015, the merchant claimed as it opened its initial store been experts for international tourists.

The two-story, 1,157 square metre (12,453 square feet) electrical outlet has English- language price, personnel that talk English, Japanese and Chinese, a duty-free solution, and a QR code that connects to an English map of the store.

“Recently, we have actually had much more site visitors originating from nations outdoors China, such as South Asia, the United States and …