The U.S. songs market evaluation company Luminate just recently highlighted the blossoming K-pop merchandise market as ‘industry’ in its ‘2023 Annual Report’.
The record exposes that U.S. K-pop followers invest approximately $24 per month on merchandise, which is 2.4 times greater than the standard American audience. Compared to J-pop followers, they invest an added $8 monthly. Additionally, U.S. K-pop followers are 50% most likely to buy associated merchandise also when they can not participate in a musician’s songs occasion.
The U.S. K-pop market saw considerable development in 2014, with globe songs having K-pop enhancing by 26.2% in on- need audio streaming, the fastest development amongst styles.
In the leading 10,000 most-streamed tracks in the U.S. in 2014, Korean language web content comprised 0.7%, ranking 3rd after English (88.8%) and Spanish (8.1%).
The record connects the durable customer actions amongst U.S. …