Back in March, the K-pop team Fifty Fifty cracked the Billboard Hot 100 with its viral hit “Cupid,” which has both Korean and also English variations. Since after that, versus assumptions, the team and also the tune have actually just proceeded definitely skyrocketing, as “Cupid” has actually gotten to a brand-new height of #17 on the Billboard Hot 100 and also the tune is using US radio terminals. And it’s essentially all many thanks to the tune being glued almost everywhere on TikTok and also in some casesInstagram It’s an incredible climb for a team that originates from a really small company, ATTRAKT, which does not also have a portion of the advertising sources that BTS and also NewJeans‘ HYBE, Twice‘s JYP Entertainment, or BabyMonster‘s YG Entertainment does. So ATTRAKT will strike while the iron is warm, and also (through AllKPop) Fifty Fifty will promote in the US and also UK in July.
Fifty Fifty and also ATTRAKT had currently signed a partnership…