September 13, 2023
SEOUL— Pollalla Store, situated on a silent road in Seoul’s younger as well as artistic community of Hongdae, is a concealed searching ground for “Y2K” culture followers. The below ground location is filled up with unique vintage products from the late 1990s as well as very early 2000s, consisting of initial generation K-pop celebrity goods.
Hyun Tae- jun, the shop’s 57-year-old proprietor, mentioned an unique change towards a more youthful market amongst his consumers.
A number of years earlier, his client base utilized to be composed mostly of sentimental individuals that endured the millenium themselves.
But nowadays, also primary school pupils as well as young adults go to the shop to get uncommon products from the ’90s as well as the 2000s, according to Hyun, that has actually been running the shop because 2010.
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